Global assets and a complete deployment activation kit for local markets and veterinarian partners to communicate Royal Canin’s product range for pet skin problems. 

Production included online videos, vet merchandising, press ads, online display banners, SEO guidelines and implementation templates, social media assets, campaign landing pages, and 3D modeling for packaging. Deployment kit includes detailed user journey maps with different touch points to explain the markets the purpose and usage of each and every asset.  

I was responsible for pre-production, production, and post-production for the creation of all the assets and materials. 

We shot and recorded VO in London with Dan Burn-Forti, a director specialized in animal photography and videography.